How often to you get to a website and suddenly loose your mojo to interact with it? So many websites are not designed to inspire people, give them what the want quickly and guide them to action.
Here are the top five useful tips, that can you implement to boost your website.
1. Have Effective Landing Pages
The first page a visitor sees on your website is the first impression of you. The best landing pages are simple, speak to your target market, and are nicely designed. Review the major pages of your website, check they have the following:
- Clear and Concise Headlines
- A Strong Call-to-Action
- Effective Testimonials
2. Use Responsive Web Design
These days, everyone uses smart phones & tablets to access internet. Not just a simple “Google it” either, more and more people are using mobile phones to research and order products and services online. If your website doesn’t provide a good mobile experience you are loosing valuable opportunities.
Responsive Web Design (RWD) is a method of setting-out and coding a website in such a way that the website provides an ideal viewing experience. It gives simplicity of reading and navigation with minimal resizing, panning, and scrolling for all devices.
3. Keep Your Navigation Simple
When users land on your website, they need to find what they are looking for within two seconds. If they have to search any longer than they will be frustrated and often leave to find another website. So, keep your website’s menu as easy and user-friendly as possible.
4. Select a Clean, Simple Layout
Simple, clean and level layouts are popular because they are easy to look at and allow people to find what they need quickly. Everything on the page must have a clear purpose, ensure there is no unnecessary clutter. For detailed information, allow people to navigate to it when they need it.
5. Make it SEO Friendly
Good SEO for a website involves many elements, in web design consider:
- Allow a balance of words and graphics.
- Use sequential heading structure
- Design for fast load times.